Is Omnichannel Even Right
Watch along as Hale Advisors President and CEO Zoë Dunn and MM+M Editor-in-chief Larry Dobrow discuss the state of omnichannel marketing and modular content across the pharmaceutical and biotechnology industry, including implementation challenges and how companies are succeeding. Learn how leaders are applying marketing governance to:
- Prepare for omnichannel
- Streamline promotional review for modular content
- Manage the change
Hale Advisors has set the industry standard for marketing governance. Contact Zoë Dunn for a complimentary consultation.